jwc Gmbh
Germany
English German
jwc is the world's leading consultancy in the international exhibition and congress industry. With over 300 projects completed globally, we support organizations in strategy, business development, internationalization, and operations.
We advise stakeholders across the entire exhibition industry value chain, including governments, venues, organizers, and service providers. Our expertise spans Strategy, Venue Masterplanning, Market Research, Pricing, Training & Education, and Economic Impact Studies, helping clients drive growth and long-term success.
Governance and impact: regenerative business models with lasting impact, cross-sector and local communities’ platforms, profitability and tech access.
We develop MICE strategies for national and regional authorities, helping strengthen the sector, enhance competitiveness, and drive economic growth. Our expertise supports destination branding, infrastructure development, and policy formulation.
Additionally, we evaluate direct and indirect returns on MICE investments, providing insights into financial, social, and economic impacts. Through data-driven analysis, we help stakeholders optimize investments, maximize revenue, and ensure long-term sustainability.