Laia Garriga Mas
RETURN BCN S.L.
Spain
English Spanish
Industrial engineer. Facilitator of new business projects and development of collaborative projects. Always related to value-added technologies in different sectors, railway and logistics, industrial, health and insurance, and social and events environment. With more than 20 years of experience identifying funding opportunities at a European, national and regional level to develop projects in cooperation and generation of consortia with public and private entities from all over Europe with common objectives.
Experiences
Customer experience: hybrid and digital integration, immersive technologies and interaction, personalisation and community building.
I have been working in business development for over 20 years. From 2017 to 2021, I was the director of business development in the field of mobility at EURECAT, a technology center for the development of sustainable mobility platforms through the application of various digital technologies to ensure multimodality, information traceability, passenger information and passenger experience, asset management and planning, among many others.
Governance and impact: regenerative business models with lasting impact, cross-sector and local communities’ platforms, profitability and tech access.
Over the last three years, my responsibility has been that of technology transfer manager, in the area of Applied Artificial Intelligence. This stage, together with the one described above, has allowed me to work very closely with the public administration, defining the governance of mobility data spaces, customer experience, demand forecasting, supply chain optimization, among others. Projects and developments totally applicable to any sector with clear needs for digitalization, generation of large data spaces, personalization of services, and management of all operation chains
Other experiences
https://www.linkedin.com/in/laiagarriga/