Concha Sanchez- ocaña
self-employed
Spain
English Spanish
As founder of CSO Acelera and Business Relationship Manager at PepsiCo, I have extensive experience supporting SMEs and stakeholders in strategic business development, digital transformation, and sustainable innovation. At CSO Acelera, I led go-to-market strategies for startups, focusing on the adoption of AI and Big Data to drive growth. I collaborated with Eco2 International to launch a carbon credit marketplace, promoting sustainability and helping businesses integrate eco-friendly practices. I have mentored SMEs across various industries, offering tailored commercialization strategies and guiding digital transformation efforts. My expertise lies in co-designing solutions that prioritize sustainability, inclusivity, and long-term growth. I am confident in my ability to support BEFuture's mission by leveraging my experience in strategy, technology, and sustainable development to make a positive impact on the business events sector.
Experiences
Climate change and circularity: contributing to carbon neutrality, the circular economy and sustainable mobility.
Yes, I have extensive experience in climate change and circularity. As the founder of CSO Acelera, I led the development of a carbon credit marketplace with Eco2 International, contributing to carbon neutrality by promoting sustainable business practices. I have also advised SMEs on integrating circular economy principles, focusing on waste reduction and resource efficiency. My expertise includes implementing AI-driven solutions for sustainable mobility and enhancing green initiatives within organizations.
Customer experience: hybrid and digital integration, immersive technologies and interaction, personalisation and community building.
I have strong experience in customer experience, specializing in hybrid and digital integration. At CSO Acelera, I developed personalized go-to-market strategies, integrating AI-driven analytics for enhanced client interaction. I have implemented immersive technologies, including digital platforms, to elevate user engagement and build strong community connections. My approach focuses on tailoring experiences to meet unique customer needs and fostering long-term loyalty.